Mailing Home
Database Management
Standardized, targeted, and accurate data is the foundation of every successful direct mail campaign.
ProPrint provides list hygiene and data enhancement services.
With ProPrint, database management is simple.
List Acquisition
No mailing list. No problem.
With ProPrint, you can purchase a mailing list directly through us. We can refine your mailing list to include location, income, age, and other targeting options to ensure your mailers deliver to the right hands at the right time.
Variable Data
Variable data can significantly increase the return on investment (ROI) of direct mail campaigns.
With ProPrint variable data services, you can personalize your mailers by adding variable graphics, images, and text to your artwork.
Direct Mail Pricing
Direct mail is one of the most effective marketing strategies.
With ProPrint, direct mail campaigns are hassle free. We do all the hard work for you.
Request a custom quote to learn more about how ProPrint direct mail services can help you.
What is Direct Mail?
Direct mail campaigns involve printing and mailing items to a set of recipients from a mailing list. They are typically conducted for a variety of marketing purposes. Our goal is to provide you with an overview of direct mail's processes, methods, formats, and costs so you can make informed decisions about your direct mail marketing strategies.
Direct mail campaigns involve:
- Audience analysis
- List generation and purchasing
- Copywriting
- Graphic Design
- Printing
- Ink-jetting
- Transport to USPS for delivery by mail
Benefits of Direct Mail
With the option to advertise online, in print media, or through direct mail, it can be difficult to determine which option is right for your marketing plan. If you only have a limited timeframe or marketing budget to work with, it's important to choose a strategy with the most effective response rate and return on investment (ROI). Because direct mail has been proven to be an effective option for many individuals and organizations, we've come up with this list of 4 major advantages of direct mail advertising.
- Impressive Targeting Capabilities
- Less Competition in the Mailbox
- Has High Tactile Value
- Pairs Well With Digital Marketing
Direct Mail Best Practices
Lower Your Postage Costs with Discounts.
You can lower your postage costs by:
- Presorting, or grouping, your mail together by ZIP code
- Standardizing and verifying deliverable addresses using CASS (Coding Accuracy Support System) certification software
- Running your list through the National Change of Address (NCOA) database
- Formatting your mail pieces to meet USPS machinability standards
- Including an Intelligent Mail Barcode (IMB) to meet USPS automation requirements
ProPrint offers all these services to make sure you get the lowest possible postage rates.
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Our customized data solutions are trusted by people across the globe!
Keys to Direct Mail Success
Direct mail campaign involve printing and mailing items to a set of recipients from mailing list.
How to Design For Direct Mail
Direct mail campaign involve printing and mailing items to a set of recipients from mailing list
How to acquire a Mailing list
Direct mail campaign involve printing and mailing items to a set of recipients from mailing list.
